Highroad Launches Innovation Center

Highroad Launches Innovation Center

On Monday March 18th, 2019, Highroad launched its very own Innovation Center. The launch took place in Tel Aviv’s Azrieli Sarona Tower and hails a start to the Center’s activities facilitating innovation in the fields of smart cities and mobility. The Center will become the new “home” for start-ups and entrepreneurs taking part in its exciting accelerator program, paving the way for innovative ventures to take flight from within the heart of the Start-up Nation.

Founded by PGL and the indihub Group, Highroad is a dedicated innovation center and workspace that provides start-ups and early-stage initiatives access to comprehensive technological, business and financial support. The Highroad advanced technological assistance package is three-fold, including an accelerator plan, help with strategic investments and access to innovative technological and strategic cooperations, together aiming to help initiatives grow by facilitating access to in-depth knowledge, industry leaders, connections and strategic funds. This is all achieved thanks to the knowledge, expertise, experience and connections of Highroad’s team of mentors, who work tirelessly to be there, support, counsel and help the next generation of innovators, according to their business goals and needs.

The launch of the Highroad Innovation Center additionally signified the official start to the workspace’s accelerator program, which provides selected start-ups with preliminary funding, active mentorship, consultation with industry experts, access to tech-labs, introduction to both clients and strategic investors as well as a fully featured, facilitated and centrally located working space, including conference and meeting rooms and much more. All of these with a personal and professional approach, tailor-made to meet the company’s needs. Up to five promising start-ups or initiatives will be accepted to each accelerator batch, which takes place over the course of three months. Four batches will take place each year, and Highroad will invest tens of thousands of dollars into each initiative in each batch.

During the launch event, opened by Highroad Chairman and PGL CEO Dov Hoffman, some of the start-ups taking part in the Center’s initial accelerator batch presented their developments. Presenters included ACiiST, a start-up that has developed a technological system for managing communications systems in smart cities; Aura, a start-up developing a smart air quality management system; ITC, a start-up developing a unique smart system designed to optimize traffic lights; and Cividrone, a start-up developing an autonomous, drone-driven construction site marketing system.

Other accelerator participants that did not present at the launch include Slyde, a start-up that has developed an online and mobile platform that uses real-time data from multiple sources to better manage school bussing information; Telicomm, a start-up developing a wireless connectivity solution for mass video cameras in the smart city, enterprise, and home markets, based on cellular or WiFi infrastructure; and RoadSense, a start-up developing technology poised to turn any road into a smart road for an improved driving experience and enhanced safety for all.

During the launch event, Highroad’s Managing Partner, Eyal Hoffman, said that “The smart cities sector is growing worldwide with the perception increasing that our daily lives are changing all the time and that public spaces must adapt themselves for both the population and for the authorities themselves. In Israel, an innovative high-tech scene is developing, which already leads the sector of the future. The Highroad Innovation Center was born out of the recognition of the existence of a mutual need among entrepreneurs, veteran companies in the industry, local authorities and even governments, to create quality technological solutions. We select ventures with the highest potential for changing all aspects of municipal and public spaces, out of a vision to make it more effective, convenient and smart.

For more information, or to apply to join Highroad’s next accelerator batch, visit highroad.center.

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